Persuasion: Do you want to be effective or just feel righteous?

A recent article in The Atlantic reports fascinating research on the relative effectiveness of typical and moral-framing based approaches to persuading people of an opposing political orientation to see value in alternative positions. The upshot is that there are verifiably effective methods for getting around entrenched, reflexive opposition.

Roger McNamee on brain hacking and Facebook

Brain hacking is using social media and your smart phone to addict people and implant ideas. The advertisers put us in filter groups to feed addiction to our ‘likes,’ giving us a dopamine rush. It creates a sense of belonging with others who agree with us while further isolating human relations in real life. These filter groups are also geared to feed our fear and anger, which makes us more receptive to notice the ads and buy their products. While social media networking can be a positive thing it’s basically the ad companies and Facebook that use it to create the above quagmire.

McNamee is a venture capitalist and an early investor in Facebook but became critical of it due to the above.

Analysis of inept interviewer raises several interesting questions

Misleading and sensationalist news personalities have ceased to be noteworthy. They are the norm in American mainstream media. Interviewers strive to oversimplify and shape guests’ messages–tactics interviewees who are good communicators can cast in sharp relief. Experts tend to present information in systemic, relational, and process terms no longer welcome in or compatible with the aims of popular media outlets.

A fascinating article in The Atlantic not only surfaces these tactics (which may have become habits more than deliberate interviewing methods) but highlights the challenge any expert or systems thinker faces when attempting to convey concepts of any complexity or nuance.

I also found the interviewee’s (a sociologist) points very interesting in themselves. For example,

Peterson (expert): There’s this idea that hierarchical structures are a sociological construct of the Western patriarchy. And that is so untrue that it’s almost unbelievable. I use the lobster as an example: We diverged from lobsters evolutionarily history about 350 million years ago. And lobsters exist in hierarchies. They have a nervous system attuned to the hierarchy. And that nervous system runs on serotonin just like ours. The nervous system of the lobster and the human being is so similar that anti-depressants work on lobsters. And it’s part of my attempt to demonstrate that the idea of hierarchy has absolutely nothing to do with sociocultural construction, which it doesn’t.

Newman (journalist): Let me get this straight. You’re saying that we should organize our societies along the lines of the lobsters?

It would be funny as an SNL skit, but as a supposed demonstration of professional journalism, it is a sad commentary on the state of affairs.

More in line with this group’s focus is Peterson’s point on the evolutionary reality of the hierarchical organization of species, including humans. Of course, this was not a moral or political statement, but a reference to neurochemical bases for perceptions and behaviors.

I appreciate that in our discussions we can press into more nuanced conceptual territories than Ms. Newman was willing to allow Dr. Peterson.

Altered states and altered traits

Good, brief clip on the difference between the above, and how meditation can turn altered states into lasting traits that one carries in their daily life. Aside from the physiological benefits, if we can just dump the metaphysical mumbo jumbo that accompanies traditional interpretations of what these states and traits mean then we’ll have made progress toward a postmetaphysical cultural metaphor.

The evolution of synergy

Very interesting, short video on how evolution relies on synergy, the forming of new organisms by teaming up with others. It also applies to how synergy leads to social organization. An enticing quote: “It outlines a path for completely new organisms to evolve which does not rely on natural selection for increased complexity. In fact, just the opposite. It relies on relaxed selection and degradation” (9:15).

Communication between brain areas based on nested oscillations

eNeuro, 10 March 2017, 4(2). This might be neuroscientific evidence for my speculations on the syntegration of consciousness states and stages via meditative discipline. To be determined. The abstract:

“Unraveling how brain regions communicate is crucial for understanding how the brain processes external and internal information. Neuronal oscillations within and across brain regions have been proposed to play a crucial role in this process. Two main hypotheses have been suggested for routing of information based on oscillations, namely communication through coherence and gating by inhibition. Here, we propose a framework unifying these two hypotheses that is based on recent empirical findings. We discuss a theory in which communication between two regions is established by phase synchronization of oscillations at lower frequencies, which serve as temporal reference frame for information carried by higher frequency activity. Our framework, consistent with numerous recent empirical findings, posits that cross-frequency interactions are essential for understanding how large-scale cognitive and perceptual networks operate.”

Study of fake news in the 2016 election

Authors from Princeton, Dartmouth and Exeter published this. The abstract:

“Though some warnings about online “echo chambers” have been hyperbolic, tendencies toward selective exposure to politically congenial content are likely to extend to misinformation and to be exacerbated by social media platforms. We test this prediction using data on the factually dubious articles known as “fake news.” Using unique data combining survey responses with individual-level web traffic histories, we estimate that approximately 1 in 4 Americans visited a fake news website from October 7-November 14, 2016. Trump supporters visited the most fake news websites, which were overwhelmingly pro-Trump. However, fake news consumption was heavily concentrated among a small group — almost 6 in 10 visits to fake news websites came from the 10% of people with the most conservative online information diets. We also find that Facebook was a key vector of exposure to fake news and that fact-checks of fake news almost never reached its consumers.”

So fake news bias is not at all the same as real news bias. Same for anti-science and science bias. False equivalency. The first paragraph below supports this in that only a certain sub-set (as described above) consume only fake news in their filter bubbles. Another study showed the rest of us fact-check and compare other news sources and hence are not as inclined to confirmation bias:

“The combination of rising partisanship and pervasive social media usage in the United States have created fears of widespread “echo chambers” and “filter bubbles” (Sunstein, 2001; Pariser, 2011). To date, these warnings appear to be overstated. Behavioral data indicates that only a subset of Americans have heavily skewed media consumption patterns” (Gentzkow and Shapiro, 2011; Barber´a et al., 2015; Flaxman, Goel, and Rao, 2016; Guess, 2016).

Lakoff introduces FrameLab

In this FB post, copied below. The first podcast can be found here.

“By popular demand, it’s the FrameLab Podcast — a podcast about politics, language, and your brain.

In Episode 1, [I] discuss the conservative moral hierarchy and how Republicans really think. And I answer some of the questions you submitted via Facebook and Twitter.
This is a fight for freedom.
Conservatives want to take the words ‘freedom’ and ‘liberty’ and say that they mean that you’re free to take advantage of anybody else. But that’s not the case. You may be free to walk down the street, but you’re not free to knock down other people and keep them from walking down the street. You are only free to the extent that you do not impose of the freedom of others.
This tax bill is imposing on the freedom of most people in the country. Ninety-nine percent of the people in this country are not going to get any benefits of this tax bill. Over 83% of the $1.5 trillion is going to the top 1%. Where’s it coming from? It’s coming from the bottom 99%.
Ninety-nine percent of the people of this country are paying to increase the freedom of the top 1% and giving up their own freedom. Their freedoms are being taken away from them because their power – through wealth – is going to the top 1%.”

Consciousness in the world is scale invariant

And implies an event horizon of the human brain. There’s a mouthful, a new title in NeuroQuantology (15:3, September 2017). The abstract follows, also a brainful. This will take some reading and digesting, provided I have the requisite capacity to understand it (which remains to be seen).

“Our brain is not a ‘stand alone’ information processing organ: it acts as a central part of our integral nervous system with recurrent information exchange with the entire organism and the cosmos. In this study, the brain is conceived to be embedded in a holographic structured field that interacts with resonant sensitive structures in the various cell types in our body. In order to explain earlier reported ultra-rapid brain responses and effective operation of the meta-stable neural system, a field-receptive mental workspace is proposed to be communicating with the brain. Our integral nervous system is seen as a dedicated neural transmission and multi-cavity network that, in a non-dual manner, interacts with the proposed supervening meta-cognitive domain. Among others, it is integrating discrete patterns of eigen-frequencies of photonic/solitonic waves, thereby continuously updating a time-symmetric global memory space of the individual. Its toroidal organization allows the coupling of gravitational, dark energy, zero-point energy field (ZPE) as well as earth magnetic fields energies and transmits wave information into brain tissue, that thereby is instrumental in high speed conscious and sub-conscious information processing. We propose that the supposed field-receptive workspace, in a mutual interaction with the whole nervous system, generates self-consciousness and is conceived as operating from a 4th spatial dimension (hyper-sphere). Its functional structure is adequately defined by the geometry of the torus, that is envisioned as a basic unit (operator) of space-time. The latter is instrumental in collecting the pattern of discrete soliton frequencies that provided an algorithm for coherent life processes, as earlier identified by us. It is postulated that consciousness in the entire universe arises through, scale invariant, nested toroidal coupling of various energy fields, that may include quantum error correction. In the brain of the human species, this takes the form of the proposed holographic workspace, that collects active information in a ‘brain event horizon,’ representing an internal and fully integral model of the self. This brain-supervening workspace is equipped to convert integrated coherent wave energies into attractor type/standing waves that guide the related cortical template to a higher coordination of reflection and action as well as network synchronicity, as required for conscious states. In relation to its scale-invariant global character, we find support for a universal information matrix, that was extensively described earlier, as a supposed implicate order as well as in a spectrum of space-time theories in current physics. The presence of a field-receptive resonant workspace, associated with, but not reducible to, our brain, may provide an interpretation framework for widely reported, but poorly understood transpersonal conscious states and algorithmic origin of life. It also points out the deep connection of mankind with the cosmos and our major responsibility for the future of our planet.”